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Conducting a Cultural AssessmentUnderstanding, influencing, and managing your organization's culture is one of the most difficult and most important tasks of your leaders and managers. It is difficult because culture can't simply be "ordered" around and most importantly because culture, more than any other factor, determines if your organization achieves its performance and strategic objectives. Surveys for Results! and Russell Consulting understand how to work with organizational culture. For more than fifteen years, we have been helping leaders understand and influence their own cultures. One thing we know for sure, conducting a cultural assessment with surveys alone doesn't gain you the group perspective that is so essential to knowing the real beliefs, values, assumptions, and myths that are driving everyday behavior at all organizational levels. That's why, for our cultural assessments, we combine culture surveys with focus groups that represent a diverse cross-section of people. Contact Surveys for Results! to begin the journey of understanding your culture. You and your bottom line will be glad that you did. For more information on organizational culture, see our White Paper: Understanding Organizational Culture.
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